Shopify serves well over 1 million merchants on their e-Commerce platform (we'll have to change this number often as they're continuing to grow at an astounding rate)! It has become a go-to choice for micro SMBs and a growing community of fast growing D2C companies as well as an emerging choice for enterprise businesses looking to outsource their technology.
There are many reasons why Shopify has become such a popular choice, but one of the best is Shopify's robust partner program for theme and app developers. Their constantly improving platform has created a robust environment for app developers, of which there are close to 5,000 options for merchants to choose from. Wow, that's a lot of options!
But what if your growing brand needs something special? Something particular to your business' needs or the way you want to serve your customers? In that case, it's time to get building and we want to help you.
Brands that focus on delivering a memorable experience first with the products and services playing a supporting role are the winners. Even big brands like Lululemon, REI are building flagship stores into education and activity centers instead of cramming the floorspace with uninspired displays of stuff.
Here are some examples of the myriad options we’re seeing these days from retailers of all sizes:
The client was Experiences and the goal was to empower every small retailer in the world to be able to succeed at making experiential commerce the hero of their business. The task for Helpful Human was to make this a reality by creating an enterprise-grade web app for the merchant customers of the largest cloud-based eCommerce platform in the world, Shopify.
The initial deliverable is a Shopify app that can be added to any merchant’s store in just a few clicks. The underlying platform needed to be engineered in a way that would make future integrations, expansions, and innovation easier. This is not a side hustle for Experiences, it’s the beginning of a go-to platform for the experience economy and it needed to have strong legs to stand on.
Creating a system that allows any Shopify merchant to be selling experiences in a few clicks without a complicated setup or hand-holding required a thoughtful approach. Additional requirements included making sure that the experience felt seamless and on-brand for the merchant and their customers. This means that the customer record, between Shopify and the Experiences platform, needed to be unified so the merchant can both own and track the lifetime value of their customers.
Since the Experiences app launched, thousands of small businesses from over X countries have transacted X experiences through the Experiences app. Millions of dollars of revenue have been generated while increasing the value of the merchant’s relationship with their customers.
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